Girl Guides of Canada renames its Brownies after members share experiences of racism (2024)

The Brownies branch of the Girl Guides of Canada will now be known as Embers, which will use this crest, pictured Jan. 9. Girl Guides of Canada hide caption

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Girl Guides of Canada

Girl Guides of Canada renames its Brownies after members share experiences of racism (2)

The Brownies branch of the Girl Guides of Canada will now be known as Embers, which will use this crest, pictured Jan. 9.

Girl Guides of Canada

The Girl Guides of Canada has renamed its Brownies branch after current and former members said the name caused them harm and prevented or delayed their decision to join.

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The promise

Embers — the new branch name for 7- and 8-year-olds announced on Wednesday -- signifies "potential that's just waiting to be unleashed."

Jill Zelmanovits, the GGC's chief executive, said both girl and adult members have been open to the name change, which was made with their input beginning in November 2022. Members voted on the two finalists — the other was Comets — and Embers won "overwhelmingly."

The new name should be used immediately, and it will be adopted across all Girl Guides platforms and merchandise by September. Members are asked not to wear clothing with the name "Brownies" after Sept. 1 when representing the organization.

"This wasn't just about a name or its origin. This was about the fact that girls experienced racism and felt that they weren't welcome in Girl Guides," Zelmanovits said in a news release.

The Girl Scouts of the USA also has a Brownies membership level, which is for girls in second and third grades, or about 7 to 9 years old. In a statement to NPR, a GSUSA spokesperson said the organization is "currently evaluating all aspects of our program to ensure alignment" with its pledge to become an anti-racist organization but did not say specifically whether it is considering a similar name change.

The spokesperson also said GSUSA supports its sister organizations, including the Girl Guides, "in making decisions that best reflect the wellness and intentions of their communities and, most importantly, girls."

The century-old name "Brownies" came from English folklore and refers to fairies that aid, unseen, in household chores.

Canada's Girl Guides said the name change is unrelated to the origins in folklore. Rather, it was made based on the fact that past and present members who were Black, Indigenous and other people of color said the name made them "feel extremely uncomfortable, prompted teasing and racist comments and was a barrier to feeling that they belong at Girl Guides."

Some families signed up for the Girl Guides for the first time because of the decision to change the name and become more inclusive for their daughters, Zelmanovits said in the release.

This isn't the first time the more than century-old organization has evolved to eliminate barriers for girls from marginalized groups and diverse backgrounds. In 2015, the Girl Guides of Canada formally welcomed transgender girls and in 2019 introduced a new uniform with members' input.

Girl Guides of Canada renames its Brownies after members share experiences of racism (2024)

FAQs

Girl Guides of Canada renames its Brownies after members share experiences of racism? ›

Canada Girl Guides renamed Brownies

Brownies
Brownies are the section in the Girl Guides (or in the United States, Girl Scouts) organization for girls aged seven years old to ten years old. Exact age limits are slightly different in each organization.
https://en.wikipedia.org › wiki › Brownies_(Scouting)
, new name Embers meant to be more inclusive The new name, Embers, was approved overwhelmingly by members and is meant to be more inclusive. Past and present Girl Guides said the old name caused harm and even prevented or delayed their joining.

Why did they change the name Brownies? ›

The Girl Guides of Canada has renamed the "Brownies" branch - who are now called the "Embers" - after the old name was deemed too racially divisive. "Embers are full of potential and when they work together, they can ignite a powerful flame!" the Girl Guides of Canada (GGC) tweeted on Wednesday.

Why are Girl Guides called Brownies? ›

In 1915 Lord Baden Powell's sister Agnes suggested the name 'Brownies', who were helpful little creatures in a fairy story she loved. There were several variations of uniforms for the Brownies, of which Helen is wearing one. The blue uniform continued as an alternative until 1921.

What is the Brownie promise in Girl Guides of Canada? ›

I promise to do my best, To be true to myself, my beliefs and Canada. I will take action for a better world And respect the Guiding Law.

What was the old Brownie promise? ›

In the 1960s, Brownies promised: “I promise that I will to do my best to do my duty to God and to serve the Queen, to help other people and to keep the Brownie Guide Law”. This was the first time Brownies were fully integrated into the guiding family, and the promise to keep the “Brownie Guide law” reflects this.

What are the Brownies called now in Canada? ›

Canada Girl Guides renamed Brownies, new name Embers meant to be more inclusive The new name, Embers, was approved overwhelmingly by members and is meant to be more inclusive. Past and present Girl Guides said the old name caused harm and even prevented or delayed their joining.

Are Girl Scouts still called Brownies? ›

All levels were changed to have Girl Scouts at the start of their name, e.g. "Girl Scout Brownies" instead of "Brownie Girl Scouts", and levels were changed to be by grade only instead of by age or grade.

What do they call Brownies in England? ›

United Kingdom. In the United Kingdom, Brownies were originally called Rosebuds. Rosebuds was started in 1914 and was originally for girls aged 8–11. Rosebuds was renamed to Brownies in 1915.

Do Girl Guides and Brownies still exist? ›

Girl Guides of Canada is the largest organization for women and girls in Canada. The membership is organized into different groups according to age. These are Sparks (ages 5 and 6), Embers (known as Brownies before 2023) (ages 7 and 8), Guides (ages 9 – 11), Pathfinders (ages 12 – 14), and Rangers (15-17+) .

Do Brownie leaders get paid? ›

Young member – anyone who is a Rainbow, Brownie, Guide or Ranger, or who is in any role and is under 18, for example a young leader. Volunteer - anyone over 18 years of age who gives their time to Girlguiding without being paid.

What are Girl Guides called in Canada? ›

Girl Guides of Canada–Guides du Canada (GGC) empowers every girl in Guiding to discover herself and be everything she wants to be.

How old are Brownies in Girl Guides? ›

The age range of Brownies in Canada has changed, first eight to 11, then seven to 10, and now is for seven and eight-year-olds. Brownies wear an orange and white tie with their uniform. The Guide program is designed for girls nine to 12 years of age.

What is the Brownie guide oath? ›

"I promise that I will do my best, to be true to myself and develop my beliefs, to serve the King and my community, to help other people and to keep the (Brownie) Guide law." We do have a shorter version for our youngest group, Rainbows.

What is the forbidden Brownie? ›

It doesn't get much more decadent than this! Indulge in Forbidden Chocolate ® ice cream with brownie chunks, signature hot fudge, Swiss Chocolate, and sprinkles.

What was the Brownies name changed to? ›

Name change to be phased in by September

11, the organization announced Brownies will now be called Embers. Embers is the program for seven and eight-year-old girls. Parents whose kids are in Girl Guides received an email explaining the change.

What are the three parts of the Brownie promise? ›

The Promise (for Brownies, Guides, members of The Senior Section and adults) is: I promise that I will do my best: To be true to myself and develop my beliefs, To serve the Queen and my community, To help other people and To keep the (Brownie) Guide Law.

Why are brownie fairies called Brownies? ›

They received their name from the fact that they are usually described as brown-skinned and completely covered in hair. In the earliest traditions, brownies are either the same size as humans or sometimes larger, but, in later accounts, they are described as "small, wizened, and shaggy".

What is the history of the name brownie? ›

How did brownies get their name? - Quora. It is considered that Baden-Powell named the Brownies after Juliana Horatia Ewing's 1870's story, The Brownies, about a couple of helpful Brownie children. The brownie is one of the most intriguing creatures of British folklore.

What does the nickname brownie mean? ›

It was also a term for the Brownies, referring to Girl Scouts who are aged seven to ten. The term was taken from a story about the brownie. The word brownie is also a diminutive English word for someone with the surname Brown or for the color brown. Brownie. Gender.

What is before Brownies and Girl Guides? ›

Whether your child wants to join Rainbows (4-7), Brownies (7-10), Guides (10-14) or Rangers (14-18), start their Girlguiding journey here.

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